Why:: You might read lots of books that focus on building daily habits. This is the science behind the behaviours that influence our actions. And why some people tend to stick with it and others give up. Understanding this is the first step to creating long-lasting habits. This book is a must-read if you want … Read more
“high but not the highest intelligence, combined with the greatest degree of persistence will achieve greater eminence than the highest degree of intelligence with somewhat less persistence.” Stanford psychologist, Catharine Cox The problem with goals is that they are either too far out or very short-term. And there’s nothing in between connecting them. One of … Read more
Buzzwords are “strategically ambiguous, over-packed with information and deliberately fleeting in nature,” says Andre Spicer in his article “Shooting the Shit“ But why do we use them so often, knowingly or unknowingly? What’s the psychology behind them? And is there any real advantage in using them? There is a psychological incentive in using buzzwords. A … Read more
Writing is a must for everyone. And not all of it needs to be published. I consider myself a beginner with writing, so I’ve put together this beginner’s guide to writing online based on my failed experiments, reading and learning. “I can’t write” is like saying “I can’t think”. We develop a mental block with … Read more
“I just look at all these people, and I think, what the heck am I doing here? They’ve made amazing things. I just went where I was sent.” – Neil Armstrong When Karan and I began discussing the direction of our agency business triggered by the pandemic and the lockdowns, it led us down the … Read more
Authors: Fumitake Koga and Ichiro Kishimi Alderian [[Psychology]] (Alfred Adler) Aetiology – the study of causation Teleology – the study of the purpose of a given phenomenon, rather than its cause Psychology of use vs psychology of possession (Freud) We’re at the mercy of our past lives vs we choose our lives and lifestyles Alderian … Read more